Branding

[Indonesia Updates] New Trademark Requirements for Imported Fashion Goods

By Carola Monintja The Indonesian Government is serious about IP protection in the Republic. Promulgated on March 10, 2024, through the Revision of Regulation of the Ministry of Industry No. 5 of the Year 2024, the Indonesian Government now mandates a trademark registration certificate for all importers when they submit an import permit, particularly the […]

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Strategic Branding: Managing IP Rights in Culinary Business

Articles / KASS

By Rachapat Sumjinda Food entrepreneurs contribute to the diversity of food products in the market. By exploring the critical role of Intellectual Property (IP) rights in safeguarding and promoting innovation within the food industry, from the inception of culinary ideas to their presentation at the dinner table, various forms of IP protections are available to

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[30 August 2023] Movio: Be The Winner – Strategi Perlindungan Kekayaan Intelektual untuk Menangkan Kompetisi Bisnis

Events / KASS

[30 August 2023] Movio: Be The Winner – Strategi Perlindungan Kekayaan Intelektual untuk Menangkan Kompetisi Bisnis Read More »

What is the code of your consciousness?: Exploring the Language of Your Thoughts

Articles / KASS

By Jasmine Lim You won’t usually think about this, but we think in a language. For most, that language is most likely their mother tongue. For others, it is the language that they grew up with (that’s why non-English people can be native English speakers).

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“Thai” Your Brand Together: Protecting Your Trade Dress in Thailand

Articles / KASS

By Tipsuda Suttasing Trade dress is the overall appearance and feel of a product or service that identifies the source of the product or service and distinguishes it from that of others. It includes, but is not limited to, color, shape, size, configuration, and product packaging. Trade dress also refers to the overall presentation of

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One Name, Two Brands: How to Protect Monopoly?

Media / KASS

One Name, Two Brands: How to Protect Monopoly? Read More »

Destination Branding: How IP Can Boost Tourism

Articles / KASS

By Wipaphat S. Trossel For many countries, tourism is a catalyst for social development. At the start of 2020, the economic growth of these countries was hard-hit by travel restrictions affecting not only the tourism industry, but also all commercial activities connected to it. As a perennial tourist favourite, Thailand was naturally affected as well.

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Thinking Of Using Your Surname As A Trademark?

Articles / KASS

By P. Kandiah Did you know that many well-known brands are the names of the original founders of the business? Yes, you can use your name as a trademark for the products you manufacture, or for the services you provide (subject to certain conditions that we’ll discuss below).

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[13 September 2022] Connext: Bagaimana Menciptakan Merek Yang Menarik

Events / KASS

[13 September 2022] Connext: Bagaimana Menciptakan Merek Yang Menarik Read More »

Use It Or Lose It: Can You Lose Your Registered Trademark Rights From Non-Use?

Articles / KASS

By Lauren Bennardo Choi Sun Mi v Comfort Lab Inc [2022] SGIPOS 2 It is often assumed that once your trademark is registered, your rights are indisputable. However, this is not entirely correct. Did you know that you can lose the registration of your registered trademark if it is not used? Failure to properly use

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